Pragma 2000 - Automated Publishing Solution




It's an English transnational company with over than 20 sites in Europe and several others in the USA. Provides stationery and office products to megastores and stationery resellers.
The problem
Spicers has to compile its catalogue in short time withdrawing information from a wide database, managing a huge number of images. Moreover, Spicers wishes to supply a content management service in the field of stationery and office supplies also for third parties, whose catalogue Spicers edits as a part of a supply and logistic service.

The solution
Spicers
Spicers
Pragma 2000 developed for Spicers LP-Web application and offer a service of automatic laying out of the catalogue after LP-Web has generated the product cards for all the products in the database.

Spicers LP-Web features
Spicers
Spicers
LP Spicers is a CMS where all Spicers' dealed products are classified. These are the items Spicers could insert into the catalogue. LP Spicers has a tree-structure reflecting the exact classification of all the articles into category, subcategory and commodity group. LP Spicers can interact at a predefined time or on request with Spicers' ERP (Papas), withdrawing data from here and inserting them into LP database while comparing and automatically aligning the two data sets. Thanks to this tool, Spicers can also group articles into multiple entities (products), import data from other companies files (e.g.: in Excel format), manage any pagination layout for each technical sheet and assign one or more images to their products: actually, the system is fully integrated with Adam. Inside LP Spicers it is possible to manage a wide range of catalogues so that Spicers can provide third parties with a service of catalogue editing and with an automatic pagination publishing, this one completely provided by Pragma 2000.

Using "paginator" for catalogue generation
Using Pragma 2000's "paginator" software and starting from the product cards generated by LP-Web, Spicers lays out the catalogue with minimum human effort. All around the year product cards are continuously updated and paginated extracting data from LP-Web Spicers. When time comes to print and publish the catalogue, the "paginator" merges all Spicers' product cards into pages streamlining their positioning. Then, a few days manual refining operation is accomplished so that catalogue aesthetics get improved. Finally, an automatic procedure assigns the product prices and generates all the catalogue indexes by extracting data directly from the finished pages. This same assembling, refining and indexing procedure is provided by Pragma 2000 to Spicers' customers catalogues edited and published as a service.


Projects

Office supplies catalogues

Spicers
Spicers

Publication characteristics
  • short and important text
  • numerous pictures
  • space optimization
  • technical characteristics tables

Provided services:
  • job organization and task allocation
  • text reorganization
  • high accuracy
  • real time draft generation
  • reduction in the number of pages
  • time saving




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